• PPC Introduction
•  Setting up PPC Campaign
• Keyword Research
• Creating Ads
• Creating Ad groups
• Essentials of Landing page Bidding for Keyword
• Quality Score Remarketing

• Key Digital Display concepts.
• Benefits and challenges of Digital Display.
• Running effective Ads.
• Ad format and features.

• Introduction to GA
• GA Interface
• Traffic Source setup
• Analysing GA reports
• Advanced techniques
• Other Tracking Softwares

• Understanding WordPress.
• How to buy a domain and hosting.
• Understanding and using WordPress Themes & Plugins
• Designing Dynamic Websites.

Content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behaviour.

Email marketing is used to develop relationships with the potential clients or customer via email. We simply use the tools to deliver emails to the customer. In this module we will teach you how to use the tools for sending bulk emails to the potential customers

• Smo Overview
• Facebook Marketing
• Linkedin Marketing
• Twitter Marketing
• Video Marketing
• Bloggingter Marketing
• Video Marketing
• Blogging

Facebook marketing is one of the best technique for increasing likes,driving website clicks and conversions. Instagram marketing is usually used by brands to connect to their target audiences and market them with offering. In this module we will cover how to set up Facebook and Instagram campaign and how to target correct audience