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Digital Marketing Institute in Navi Mumbai with Certification
We are one of the Best Digital Marketing Institutes in Navi Mumbai Vashi. Digital marketing is an emerging field bursting with huge job opportunities but an essential requisite to make a career in this arena is having appropriate skills, which you can acquire only from a professional institute. Freelancers Academy is one such Digital marketing institute in Navi Mumbai Vashi offering the digital marketing course.

Our Digital Marketing Course Trainers
Companies our students work in
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Digital Marketing Course Syllabus in Navi Mumbai
Module 1: Digital Marketing Overview
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- Outline of Digital Marketing
- Setting Campaigning Goals
- Important Digital Marketing Channels
- How-to device a digital marketing plan
- Difference between Traditional and Digital Marketing
Module 2: SEM (Search Engine Marketing)
- Getting to know about Search Engines
- Learn about Crawling and Indexing
- Google versus Other Search Engines
- Learn the differences between SEO and Paid Ads
- White Hat, Black Hat, and Grey Hat SEO Techniques
Module 3: Analysis & Keyword research
● Detailed Research on Keywords
● Familiarize yourself with Google Keyword and Planner
● Find keywords using Google Auto Detection Keywords
● Decide your keyword Money
Module 4: On-Page Optimization
● Basics of HTML
● Key HTML Tags
● Title, H1, Meta Description
● Keyword Density and Prominence
● Content Optimization
● Content-Length
● Content Quality
● Content Uniqueness
● Content Freshness
● How to optimize image
Module 5: SEO Technical
● Length and structure of URL
● Analysis of Page Speed
● Schema.org
● 301 Redirects
● Robots. TXT
● Internal Linking
● Sitemaps.XML
● Essential Schemas to implement
Module 6: Off page Optimization
● Google Ranking Page
● Parameter Indicators such as PA and DA
● How to Add MozBar Chrome Extension
● Significance of Backlinks
● Different Techniques of Backlinks
● Web 2.0
● Forum Participation
● Blog Commenting
● Social BookMarking
● Classifieds
● Submission of Directory
● Video Submission
● Guest Posting Blog
● Press Release
● Infographics
● Audio Sharing Sites
● Social Media websites
● Industry Roundup
● Business Listing Websites
● Answering sites
Module 7: Advanced Link Building
● Link Wheel
● Do-Follow Links
● Link Exchange
● No-Follow Links
● Link Juice and Pyramid
Module 8: Blog Marketing
● Know more about the Blogs
● Creating Blogs
● Visitors Engagement
● Learn which topics to post about
● What time to post
Module 9: Content Marketing
● Create Original content
● Understanding about the Content Marketing Strategy
● Devise a content marketing plan
● Driving the Specific Audience
Module 10: Competitor Analysis
● Get Familiar with Competitor Analysis tools such as AHREFs, SEO Profiler, and SEMRush
● Analyzing Competitor Links
● Traffic Analysis of the Competitors
● Comprehensive understanding of the AHREFs and the other equivalent tools
Module 11: Website Auditing
● On-Page SEO Audit
● Finding the Content Duplication
● Google Penalty Check
● Page Speed Audit
● Console Errors and Warnings
Module 12: SEO Tools
● Tools for Content Development
● Tools for Rank Trackers
● On-Page Methods for Optimisation
● Tools for backline-research
● Audit resources on the Website
● Keyword Research Tools
Module 13: Google My business
● Google Listings Creation
● Developing Citations
● Regular Posting of the updates and its significance
● Reviews
● How to manage the Negative Reviews
Module 14: Google Search Console
● Top Search Queries
● Organic Performance
● Key Performance Metrics
● Top Pages
● Structured Data
● CTR, Clicks, and Impressions, CTR
● Using different filters
● URL Inspection
● Coverage issue
● Mobile Usability
● BreadCrumbs, FAQs, and Logos
● Site Maps
● Links
● Legacy Tools and Reports
● Security Issues
● Manual Action
Module 15: Google Analytics
Setting up Google Analytics and Real Time User Analytics
● Content
● Traffic Source
● Location
Audience Section
● Understanding Cohort Analysis
● Learning about User Explorer
● Understanding Active User
● Audiences based on Interests
● Audiences based on Demographics Classification
● Understanding Geo
● Understanding Affinity Audiences
● Understanding In-Market Audiences
● Analysing Audience Behavior
● Cross-Device Reach
● Mobile Audiences
● Understanding User-Flow
● Understanding Benchmark
Behavior Section
● Understanding the Behavior Flow
● Site Search behavior Report
● Site Content behavior Report
● Site Speed behavior Report
● Learning about Events Report
● Publisher
Acquisition
● All Traffic
● Paid Traffic
● Organic Traffic
● Referral Traffic
● Social Media Traffic
● Search Consoles
● Google ads
● Campaigns
● Social Media
Goal Setting
● Conversion
● E-commerce
● Goals
● Multi-channel funnels
● Product Linking
● AdSense Linking
● Google Ads
● 3rd Party Application Linking
Reporting
Module 16: Google Search Ads
● Creating PPC campaign
● Ad Rank
● Quality Score
● Ad Groups
● Budgeting of PPC
● Keywords
● Creating Text Ads
● Extension SetUp
● Knowing the Negative Keywords
● PPC Campaign Optimization
● Evaluating the Key Metrics
Module 17: Google Display Ads
● Contextual Target
● Placement Target
● Interest Targeting
● Topics Targeting
Module 18: Remarketing
● Standard and Dynamic Remarketing
● Video Marketing
● Email Marketing
● Remarketing lists for the Search Ads
Module 19: Video Marketing
● Getting to know about Video Optimization
● Creator Studios
● Getting acquainted with Video Platforms
● Creating videos
● Creating Youtube Channel
● Playlists
● Familiar with Youtube Analytics
● Advanced Video Optimization techniques
● Best Practices
Module 20: Mobile Marketing
● SMS Marketing
● Targeting Mobiles and Paid ads
● App Store Optimization
● Differentiating between the Web and Mobile Marketing
● Familiar with Mobile websites
● Be acquainted with Responsive websites
● Creating Mobile Process: Native and Hybrid Apps Overview
Module 21: Whatsapp Marketing
● Configuring Whatsapp Business
● Installation
● Enabling Auto message service
Module 22: SMS Marketing
● Find the Vendors
● Know the Code
● Transactional SMS vs Promotional SMS
● Good practices
Module 23: Youtube Optimization
● Channel Growth
● Identifying Content Marketing Keywords
● Optimisation of video title
● Tag Optimisation
● Catchy Thumbnail Setup
● Subscriber Optimisation Connection
● Description Shortcut
● Monetization on your video
Module 24: Social Media Optimization
● Get to learn about Group Engagement
● Monitoring reports
● Creation of an Event
● Using correct Hashtags
● Social media profile creation on Twitter , Instagram , LinkedIn and FB
Module 25: Facebook Marketing
● Optimization of Facebook Page
● Creation of Facebook Business Manager
● Campaign creation – Lead Generation, Video, Post Reach increasing App store, Event
Promotion, and Pages like Ad
● Creative Ad posting
● Setup of Audience
● Bidding Strategy
● Budgeting strategy
Module 26: Instagram Marketing
● Instagram Business Profile Optimization
● Instagram Marketing Influencer
● Instagram Paid Marketing in feeds and stories
● Bidding Strategy
● Budgeting strategy
● Creation of Instagram Content Strategy
Module 27: LinkedIn Marketing
● LinkedIn Company Page Optimization
● LinkedIn Ads- Search, InMail, Image, Job Postings, and Retargeting Ads
● Bidding Strategy
● Budgeting strategy
Module 28: Twitter Marketing
● Twitter Marketing to Reach the Brand
● Instream video ads
● Installation of Apps
● Grow your Twitter Followers
● Audience Retargeting
● Bidding Strategy
● Budgeting Strategy
Module 29: Email Marketing
● Getting to know about the functioning of Email Marketing
● Various kinds of Email Marketing
● Opt-in Email Marketing
● Setting up of Account for Email Marketing
● List Setup
● Web Form
● Creation of Email Broadcast
● Setting up of Auto Responder
● Optimize the Increase Inbox percentage
● Selecting the best email marketing tool like Mailchimp
Module 30: Social Media Marketing Tools
Module 31: Digital Marketing Certification
● Google Analytics Certification
● Google Adword Certification
● Facebook Certification
● YouTube Certification
● HubSpot Certification
Module 32: Influencer Marketing
Module 33: Building a powerful website through wordpress
● Web Technologies
● Domain Hosting and Registration
● Familiar with HTML
● Understanding Terminologies
● User Administration
● WordPress Installation
Module 34: WordPress
WordPress themes:
● Paid Theme vs Free Theme
● Changing Themes
● Theme Selection Process
● Installing/ Adding Themes
● Activating and Preview Themes
Working with Widgets
● Installing Widgets in the Sidebar and Footer
Working with Menu For Your Website
● Creation of Menus
● Creation of Sub – Menus
● Deleting the items from the menu
WordPress Plugins:
● Installation of Plugins
● Upgradation of Plugins
● Activation Plugins
● Managing Plugins
● Recommended Plugins
Module 35: Lead Generation
● Being Familiar with Lead Generation methods
● In-depth understanding of Landing Pages
● Website Vs Landing Page
● Perform A/ B Testing to Better Lead Generation
● Lead Nurturing Process
● Mastering Lead Funnel
● Practical Session on CRM for the Lead Management
Module 36: Google Adsense
● Policies of Adsense
● Being Approved by Google
● Integration of the code to your blog
● Adsense Code Generation best practices
● Making Money Via Adsense
● Track the Earnings
● Developing CTR
Module 37: Affiliate Marketing
● Getting to know about the Affiliate Marketing
● Familiar with Affiliate Marketing
● Legal Policies
● Obtaining Approval
● Tracking the Affiliation Codes
Module 38: Online Reputation Management
● Tools used for ORM
● SWOT Analysis of ORM
● Handling the Negative Conversations
● Devising the ORM
Module 39: Achieving your Digital Marketing Goals
Module 40: Get Familiar with SEM
● Selecting the right Keywords
● Campaign creation
● Video Ad
● Texted Ad
● Images Ad
● Animated Ad
● YouTube Marketing
● Re-marketing
Digital Marketing Course Tools

Job Opportunities After Completing Digital Marketing Course in Navi Mumbai
In today’s time Digital Marketing companies continue to be more competitive and relevant, competition for Digital Marketing professionals has increased. Digital Marketing is one of the best career choices for those pursuing a successful career choice in the fast-growing field of digital marketing. A recent survey says India has the world’s second-largest number of Internet users.
Digital Marketing courses in Navi Mumbai with Placements
Frequently Asked Question (FAQ)
Why Should I Learn a Digital Marketing Course at Freelancers Academy?
● Freelancers Academy Digital Marketing Course is developed and managed by Digital Marketing experts with 10 + Digital Marketing experience
● Chennai’s only institution with the perfect mix of theory & practical sessions
● In-depth 60 + Hour course coverage
● About 20,000 students confide in Freelancers Academy
● Accessible fees keeping in mind students and IT professionals
● Courses tailored to suit working professionals and students
● Chennai Interview Tips and Business Skills
● Support for construction resumes
● Case studies and real-time ventures
Does Freelancers Academy support me with Placements after the Digital Market Training in Navi Mumbai?
● Freelancers Academy has placements with more than 600 + small , medium and large businesses and has work openings for digital marketers, SEO analysts and other Digital Marketing related positions.
● Freelancers Academy has a dedicated placement officer to support the students
● The Placement cell allows the students to face the interview with confidence with
numerous mock interviews and group discussions training sessions
How to Enroll in the Digital Marketing Courses at Freelancers Academy??
You can enroll by contacting our support number +91 90820 06765 or you can directly walk into our office
How old is Freelancers Academy and how many students have been trained by Freelancers Academy till now?
● In 2012, Swapnil Pase and Priti Jain set up Freelancers Academy institution to provide world-class digital marketing training. We have been involved in the training sector for nearly 8+ years now.
● We have graduated more than 20,000 students so far and it also involves the headcount of various employees.
What will be the batch size of the Digital Marketing Courses in Navi Mumbai and will I be given enough practical Training for the Digital Marketing Certification Course?
We give the students the maximum amount of individual attention. The batch size of the Training is optimised for 5-10 members per lot. The batch size has been optimised for individual attention and clearly with tutors to clear the students’ doubts in complex subjects.
Freelancers Academy provides students with many Industry case studies and real-time projects with the necessary practical training
Are Digital Marketing Trainers well-equipped at Freelancers Academy in Navi Mumbai?
Trainers are industry experts with a decade of Digital Marketer experience. Freelancers Academy Training Faculty is also working professionals from the field of digital marketing and providing students with hands-on training.
What are the payments mode accepted at Freelancers Academy?
We accept Cash, Razorpay, Bank transfer and G Pay.
Where are you located?
Freelancers Academy provides the best Digital Marketing Training in Navi Mumbai with the help of MNC professionals. Spend your valuable time visiting our branches in Navi Mumbai. Freelancers Academy is located in the main areas of Navi Mumbai, Thane, Andheri and South Mumbai.
ADDRESS NAVI MUMBAI
602, 6th floor, Devavrata Bldg. Plot no. 23, near HDFC Bank, above Babubhai Jagjivandas, Sector 17, Vashi. Navi Mumbai 400703.
ADDRESS ANDHERI
Shop No 5 , Corporate Point, Makwana Rd, Gamdevi, Marol, Andheri East, Mumbai, Maharashtra 400059
ADDRESS THANE
101, Shreejee Ashish Society, Lohar Ali Rd, next to Bhanushali hospital, Thane West, Maharashtra, 400601
South Mumbai – Coming soon.
What are the various Digital Marketing strategies?
The various Digital Marketing strategies used are,
● SEO- Search Engine Optimisation
● SEM- Search Engine Marketing
● SMM- Social Media Marketing
● PPC-Pay per Click
● Marketing Email
● Marketing Content
● Affiliate Marketing/ Marketing Influencer
● Mobile Advertising
Digital Marketing Training at Freelancers Academy in Navi Mumbai provides in-depth training of
the various Digital Marketing concepts under the guidance of certified real-time professionals.
Is it possible to learn a Digital Marketing course by myself?
Yes, the theoretical concepts of digital marketing can be learned by yourself. But it is preferable to step into a professional Digital Marketing Training Institute to have a holistic understanding of the practical applications and theoretical concepts. The Freelancers Academy Digital Marketing Course in Navi Mumbai supports the students with extensive training in recent Digital Marketing concepts and applications for students in real time.
How long does it take to learn the concepts of SEO?
It depends wholly on your pace of learning. Moreover, when you step into a professional Digital Marketing Training Institute, learning SEO is not a tedious work. Digital Marketing Training at Freelancers Academy in Navi Mumbai provides the students with the best SEO training practises under the mentorship of digital marketing professionals in real time.
Best Digital Marketing Course
Join Freelancers Academy – No 1 Digital Marketing Training Institute in Navi Mumbai, Vashi. Call +91 90820 06765 for details about Digital Marketing Course in Navi Mumbai. 100% Placement Assistance!!!
Simply put, digital marketing is advertising products , services, or brands through digital platforms like newsletters, website ad displays, social media sites promotions, etc. Using numerous active digital marketing strategies, the primary goal is to support brands, increase online visibility, brand awareness and increase sales. It requires the use of numerous systems, resources and marketing techniques, which, in addition to telephone , email, electronic signage, wireless text messaging, digital television , radio channels, etc., depend primarily on the Internet as the main promotional medium.
Why Join Freelancers Academy For Digital Marketing Training In Navi Mumbai
Digital marketing is fun and dynamic and suits professionals/students with any educational background. Digital Marketing is Pervasive! Today, everything is digitized! Our Digital Marketing course in Navi Mumbai can be pursued by anyone who is passionate and curious. Digital marketing will never go out of fashion. Hence, the demand for the best digital marketing institute offering an effective and practical digital marketing course in Navi Mumbai is rising. Every day at our digital marketing institute in Navi Mumbai, we welcome people from different career paths with the zeal to develop their digital skills. Gone are the days when having only one degree would make your career successful. It’s important to realize that having effective skills to gain a competitive edge is necessary to get a dream job.
● For competitive keywords like Digital Marketing Training in Navi Mumbai & other keywords related to SEO, we are on top of Google Results. Our results speak for our expertise in the digital marketing
● The training is offered by experts in the digital marketing industry
● In the last 4 years, Freelancers Academy has founded many leading digital marketing professionals in India
● 100% Practical preparation, and students can work on projects in real time
● Only Digital Marketing Training institute in Navi Mumbai where Advanced Digital Advanced Digital Marketing Tools are provided
● Job Placements at leading Digital Marketing companies in Navi Mumbai
● Post Training Support
● Smaller batches of 4-5 participants to help you understand more
● Flexible batches (Weekday & Weekend )
What will you learn in the Digital Marketing Training in navi Mumbai at Freelancers Academy?
Eligibility Criteria and Prerequisites to learn Digital Marketing Course in Navi Mumbai at Freelancers Academy
Eligibility Criteria:
Any Fresher Graduates who wish to start their career in the field of Digital Marketing can opt for this course. The Digital Marketing Courses in navi mumbai with placements, however, is also ideal for professionals including Sales Professionals, Conventional Marketers, Brand and Communication Managers, Entrepreneurs, and professionals looking for a switchover in their careers.
Prerequisites:
There are no prerequisites for taking the Digital Marketing Course because it is an entirely different and exciting platform with a broader career reach. A minimum of high school or college graduation is all necessary to take up the Digital Marketing Courses in navi mumbai with placements at Freelancers Academy in Navi Mumbai. Our specialist trainers specifically provide the students with in-depth instruction in the principles and techniques of digital marketing.
Benefits Of Learning Digital Marketing courses in Navi Mumbai with Placements
Digital marketing demand is expected to grow high this year by 38 per cent. The opportunities in the financial sector, real estate sector, advertising agency, FMCG Firm, FDI, IT Services Companies, Ecommerce Companies and many online business units are available to digital marketers. Join the Digital Marketing Course in Navi Mumbai to become an expert analyst in the field of digital marketing.
The economic law that applies to every good or service is for the item to be priced according to demand. If the prospects for a digital marketer are high then the pay package would eventually be high. Learning digital marketing would therefore increase your monetary advantage.
