Digital Marketing Courses in Thane with In-House Agency Training, AI Skills & 100% Placement Guarantee
About Freelancers Academy: Digital Marketing Course in Thane
Freelancers Academy’s AI-Powered Digital Marketing Course in Thane is designed to give you practical experience from day 1. Build campaigns, do SEO, write blogs, run social media accounts and learn to analyze performances on LIVE client projects guided by Industry Experts from Top Digital Marketing Agencies. Plus, our course content is constantly updated to keep you job-ready with skills that employers are looking for. So by the time you graduate, you will have hired confidence and a portfolio you can showcase to future employers.
Our training has always been designed and developed to meet the current market requirements. Learn SEO, Google Ads, Meta Ads, Email Marketing and Content Marketing from the ground up and understand how to use AI-Powered tools like ChatGPT, Canva AI, Jasper to work Smarter and Faster. These are the skills employers are looking for to hire digital marketers in Thane and Mumbai.
Complete Coursework whether you are a fresher or a working professional. Even if you are looking to switch careers, our course is tailored to help you reach your goal and start learning from Day 1. We use real campaigns and case studies coupled with tools you will use in the workplace to ensure you are workplace ready when you start your career.
Why Choose Freelancers Academy Digital Marketing Courses in Thane?
Freelancers Academy is known for top-notch digital marketing training, and now, that expertise has come to Thane. Both students and working professionals choose us for our practical and effective training. Here’s why we’re the go-to for digital marketing learning:
Agency Based Learning
Practical experience in a real digital marketing agency
100% Guaranteed Placement Assistance
Committed to placing every student
Industry events
We conduct Events , so that our students learn the latest tools and network with Industry veterans
Awarded Best Digital Marketing Training Institute in
Thane
Freelancers Academy has been recognised by India’s leading publications as the #1 Digital Marketing Course in Thane for real results, live agency training and 100% placement support
We update our syllabus quarterly. Google changes their algorithm, Meta makes updates to their ad platform, there’s a new must-know AI tool we’ll teach you all. You’ll never learn obsolete info.
Module 1: Digital Marketing Overview
-
- Outline of Digital Marketing
- Setting Campaigning Goals
- Important Digital Marketing Channels
- How-to device a digital marketing plan
- Difference between Traditional and Digital Marketing
Module 2: SEM (Search Engine Marketing)
- Getting to know about Search Engines
- Learn about Crawling and Indexing
- Google versus Other Search Engines
- Learn the differences between SEO and Paid Ads
- White Hat, Black Hat, and Grey Hat SEO Techniques
Module 3: Analysis & Keyword research
● Detailed Research on Keywords
● Familiarize yourself with Google Keyword and Planner
● Find keywords using Google Auto Detection Keywords
● Decide your keyword Money
Module 4: On-Page Optimization
● Basics of HTML
● Key HTML Tags
● Title, H1, Meta Description
● Keyword Density and Prominence
● Content Optimization
● Content-Length
● Content Quality
● Content Uniqueness
● Content Freshness
● How to optimize image
Module 5: SEO Technical
● Length and structure of URL
● Analysis of Page Speed
● Schema.org
● 301 Redirects
● Robots. TXT
● Internal Linking
● Sitemaps.XML
● Essential Schemas to implement
Module 6: Off page Optimization
● Google Ranking Page
● Parameter Indicators such as PA and DA
● How to Add MozBar Chrome Extension
● Significance of Backlinks
● Different Techniques of Backlinks
● Web 2.0
● Forum Participation
● Blog Commenting
● Social BookMarking
● Classifieds
● Submission of Directory
● Video Submission
● Guest Posting Blog
● Press Release
● Infographics
● Audio Sharing Sites
● Social Media websites
● Industry Roundup
● Business Listing Websites
● Answering sites
Module 7: Advanced Link Building
● Link Wheel
● Do-Follow Links
● Link Exchange
● No-Follow Links
● Link Juice and Pyramid
Module 8: Blog Marketing
● Know more about the Blogs
● Creating Blogs
● Visitors Engagement
● Learn which topics to post about
● What time to post
Module 9: Content Marketing
● Create Original content
● Understanding about the Content Marketing Strategy
● Devise a content marketing plan
● Driving the Specific Audience
Module 10: Competitor Analysis
● Get Familiar with Competitor Analysis tools such as AHREFs, SEO Profiler, and SEMRush
● Analyzing Competitor Links
● Traffic Analysis of the Competitors
● Comprehensive understanding of the AHREFs and the other equivalent tools
Module 11: Website Auditing
● On-Page SEO Audit
● Finding the Content Duplication
● Google Penalty Check
● Page Speed Audit
● Console Errors and Warnings
Module 12: SEO Tools
● Tools for Content Development
● Tools for Rank Trackers
● On-Page Methods for Optimisation
● Tools for backline-research
● Audit resources on the Website
● Keyword Research Tools
Module 13: Google My business
● Google Listings Creation
● Developing Citations
● Regular Posting of the updates and its significance
● Reviews
● How to manage the Negative Reviews
Module 14: Google Search Console
● Top Search Queries
● Organic Performance
● Key Performance Metrics
● Top Pages
● Structured Data
● CTR, Clicks, and Impressions, CTR
● Using different filters
● URL Inspection
● Coverage issue
● Mobile Usability
● BreadCrumbs, FAQs, and Logos
● Site Maps
● Links
● Legacy Tools and Reports
● Security Issues
● Manual Action
Module 15: Google Analytics
Setting up Google Analytics and Real Time User Analytics
● Content
● Traffic Source
● Location
Audience Section
● Understanding Cohort Analysis
● Learning about User Explorer
● Understanding Active User
● Audiences based on Interests
● Audiences based on Demographics Classification
● Understanding Geo
● Understanding Affinity Audiences
● Understanding In-Market Audiences
● Analysing Audience Behavior
● Cross-Device Reach
● Mobile Audiences
● Understanding User-Flow
● Understanding Benchmark
Behavior Section
● Understanding the Behavior Flow
● Site Search behavior Report
● Site Content behavior Report
● Site Speed behavior Report
● Learning about Events Report
● Publisher
Acquisition
● All Traffic
● Paid Traffic
● Organic Traffic
● Referral Traffic
● Social Media Traffic
● Search Consoles
● Google ads
● Campaigns
● Social Media
Goal Setting
● Conversion
● E-commerce
● Goals
● Multi-channel funnels
● Product Linking
● AdSense Linking
● Google Ads
● 3rd Party Application Linking
Reporting
Module 16: Google Search Ads
● Creating PPC campaign
● Ad Rank
● Quality Score
● Ad Groups
● Budgeting of PPC
● Keywords
● Creating Text Ads
● Extension SetUp
● Knowing the Negative Keywords
● PPC Campaign Optimization
● Evaluating the Key Metrics
Module 17: Google Display Ads
● Contextual Target
● Placement Target
● Interest Targeting
● Topics Targeting
Module 18: Remarketing
● Standard and Dynamic Remarketing
● Video Marketing
● Email Marketing
● Remarketing lists for the Search Ads
Module 19: Video Marketing
● Getting to know about Video Optimization
● Creator Studios
● Getting acquainted with Video Platforms
● Creating videos
● Creating Youtube Channel
● Playlists
● Familiar with Youtube Analytics
● Advanced Video Optimization techniques
● Best Practices
Module 20: Mobile Marketing
● SMS Marketing
● Targeting Mobiles and Paid ads
● App Store Optimization
● Differentiating between the Web and Mobile Marketing
● Familiar with Mobile websites
● Be acquainted with Responsive websites
● Creating Mobile Process: Native and Hybrid Apps Overview
Module 21: Whatsapp Marketing
● Configuring Whatsapp Business
● Installation
● Enabling Auto message service
Module 22: SMS Marketing
● Find the Vendors
● Know the Code
● Transactional SMS vs Promotional SMS
● Good practices
Module 23: Youtube Optimization
● Channel Growth
● Identifying Content Marketing Keywords
● Optimisation of video title
● Tag Optimisation
● Catchy Thumbnail Setup
● Subscriber Optimisation Connection
● Description Shortcut
● Monetization on your video
Module 24: Social Media Optimization
● Get to learn about Group Engagement
● Monitoring reports
● Creation of an Event
● Using correct Hashtags
● Social media profile creation on Twitter , Instagram , LinkedIn and FB
Module 25: Facebook Marketing
● Optimization of Facebook Page
● Creation of Facebook Business Manager
● Campaign creation – Lead Generation, Video, Post Reach increasing App store, Event
Promotion, and Pages like Ad
● Creative Ad posting
● Setup of Audience
● Bidding Strategy
● Budgeting strategy
Module 26: Instagram Marketing
● Instagram Business Profile Optimization
● Instagram Marketing Influencer
● Instagram Paid Marketing in feeds and stories
● Bidding Strategy
● Budgeting strategy
● Creation of Instagram Content Strategy
Module 27: LinkedIn Marketing
● LinkedIn Company Page Optimization
● LinkedIn Ads- Search, InMail, Image, Job Postings, and Retargeting Ads
● Bidding Strategy
● Budgeting strategy
Module 28: Twitter Marketing
● Twitter Marketing to Reach the Brand
● Instream video ads
● Installation of Apps
● Grow your Twitter Followers
● Audience Retargeting
● Bidding Strategy
● Budgeting Strategy
Module 29: Email Marketing
● Getting to know about the functioning of Email Marketing
● Various kinds of Email Marketing
● Opt-in Email Marketing
● Setting up of Account for Email Marketing
● List Setup
● Web Form
● Creation of Email Broadcast
● Setting up of Auto Responder
● Optimize the Increase Inbox percentage
● Selecting the best email marketing tool like Mailchimp
Module 30: Social Media Marketing Tools
Module 31: Digital Marketing Certification
● Google Analytics Certification
● Google Adword Certification
● Facebook Certification
● YouTube Certification
● HubSpot Certification
Module 32: Influencer Marketing
Module 33: Building a powerful website through wordpress
● Web Technologies
● Domain Hosting and Registration
● Familiar with HTML
● Understanding Terminologies
● User Administration
● WordPress Installation
Module 34: WordPress
WordPress themes:
● Paid Theme vs Free Theme
● Changing Themes
● Theme Selection Process
● Installing/ Adding Themes
● Activating and Preview Themes
Working with Widgets
● Installing Widgets in the Sidebar and Footer
Working with Menu For Your Website
● Creation of Menus
● Creation of Sub – Menus
● Deleting the items from the menu
WordPress Plugins:
● Installation of Plugins
● Upgradation of Plugins
● Activation Plugins
● Managing Plugins
● Recommended Plugins
Module 35: Lead Generation
● Being Familiar with Lead Generation methods
● In-depth understanding of Landing Pages
● Website Vs Landing Page
● Perform A/ B Testing to Better Lead Generation
● Lead Nurturing Process
● Mastering Lead Funnel
● Practical Session on CRM for the Lead Management
Module 36: Google Adsense
● Policies of Adsense
● Being Approved by Google
● Integration of the code to your blog
● Adsense Code Generation best practices
● Making Money Via Adsense
● Track the Earnings
● Developing CTR
Module 37: Affiliate Marketing
● Getting to know about the Affiliate Marketing
● Familiar with Affiliate Marketing
● Legal Policies
● Obtaining Approval
● Tracking the Affiliation Codes
Module 38: Online Reputation Management
● Tools used for ORM
● SWOT Analysis of ORM
● Handling the Negative Conversations
● Devising the ORM
Module 39: Achieving your Digital Marketing Goals
Module 40: Get Familiar with SEM
● Selecting the right Keywords
● Campaign creation
● Video Ad
● Texted Ad
● Images Ad
● Animated Ad
● YouTube Marketing
● Re-marketing
Module 1: Digital Marketing Overview
-
- Outline of Digital Marketing
- Setting Campaigning Goals
- Important Digital Marketing Channels
- How-to device a digital marketing plan
- Difference between Traditional and Digital Marketing
Module 2: SEM (Search Engine Marketing)
- Getting to know about Search Engines
- Learn about Crawling and Indexing
- Google versus Other Search Engines
- Learn the differences between SEO and Paid Ads
- White Hat, Black Hat, and Grey Hat SEO Techniques
Module 3: Analysis & Keyword research
● Detailed Research on Keywords
● Familiarize yourself with Google Keyword and Planner
● Find keywords using Google Auto Detection Keywords
● Decide your keyword Money
Module 4: On-Page Optimization
● Basics of HTML
● Key HTML Tags
● Title, H1, Meta Description
● Keyword Density and Prominence
● Content Optimization
● Content-Length
● Content Quality
● Content Uniqueness
● Content Freshness
● How to optimize image
Module 5: SEO Technical
● Length and structure of URL
● Analysis of Page Speed
● Schema.org
● 301 Redirects
● Robots. TXT
● Internal Linking
● Sitemaps.XML
● Essential Schemas to implement
Module 6: Off page Optimization
● Google Ranking Page
● Parameter Indicators such as PA and DA
● How to Add MozBar Chrome Extension
● Significance of Backlinks
● Different Techniques of Backlinks
● Web 2.0
● Forum Participation
● Blog Commenting
● Social BookMarking
● Classifieds
● Submission of Directory
● Video Submission
● Guest Posting Blog
● Press Release
● Infographics
● Audio Sharing Sites
● Social Media websites
● Industry Roundup
● Business Listing Websites
● Answering sites
Module 7: Advanced Link Building
● Link Wheel
● Do-Follow Links
● Link Exchange
● No-Follow Links
● Link Juice and Pyramid
Module 8: Blog Marketing
● Know more about the Blogs
● Creating Blogs
● Visitors Engagement
● Learn which topics to post about
● What time to post
Module 9: Content Marketing
● Create Original content
● Understanding about the Content Marketing Strategy
● Devise a content marketing plan
● Driving the Specific Audience
Module 10: Competitor Analysis
● Get Familiar with Competitor Analysis tools such as AHREFs, SEO Profiler, and SEMRush
● Analyzing Competitor Links
● Traffic Analysis of the Competitors
● Comprehensive understanding of the AHREFs and the other equivalent tools
Tools You’ll Master with Digital Marketing course in Thane
Every digital marketing job asks for hands-on experience with industry tools not just theoretical knowledge. At Freelancers Academy Thane, you don’t just hear about these tools in a presentation. You use them on live client campaigns, with real data, from Week 1.
Ai Tools You Will Master
1. Unique Teaching Methodology
Don’t enroll in boring theory-based courses. At Freelancers Academy Thane, you will learn Digital Marketing in a fun, interactive way with modules powered by the latest AI tools used by professionals.
Our new-age teaching methodology covers digital marketing concepts alongside AI-enablement for smarter learning. Instead of listening to lectures, you learn with live demonstrations, real-time activities & assignments, and powerful tools like ChatGPT, Canva AI, Claude, Gemini Deep Research and more to learn faster and have fun doing it!
Our AI-powered Digital Marketing Course in Thane will simplify seemingly complex tasks like content writing, ideation, designing creatives, and campaign planning in just a few clicks. You also learn the most effective way of working that companies are looking for these days.
Certifications That Enhance Your Resume
When you enroll into our Digital Marketing Course in Thane, you earn industry-recognized certifications from Google Ads, HubSpot Inbound Marketing and more that are well-known across the globe to recruiters everywhere.
Certifications That Enhance Your Resume
By enrolling in our digital marketing course in Thane, you’ll have the opportunity to earn worldwide-known certifications such as Google Ads and HubSpot Inbound Marketing. Having these certifications on your resume is like giving it a power boost; they show employers that you have verified skills and knowledge in key areas of digital marketing.
Shreeji Ashish Society, 101, Lohar Ali Rd, near Bhanushali Hospital, Jambli Naka, Thane West, Thane, Maharashtra 400601
Celebrating Thane's Digital Marketing Success Stories
Discover from our past students in Thane, how the Digital Marketing Course has revolutionized their careers, equipping them with the skills to excel.
Placement Opportunities with Leading Companies
Freelancers Academy in Thane has strong partnerships with top organizations, helping you secure rewarding job roles after completing the course. Our alumni have been placed in companies like Tata Consultancy Services, HDFC Bank, and Reliance, among others.
Learn From the Best: Industry Experts in Thane
Our faculty consists of active digital marketing professionals from leading agencies and brands who provide you with up-to-date strategies used in the industry. Learn AI-Powered Digital Marketing from experts who are working in the field today.
Our Students Testimonials
Hear what they have to say about our Digital Marketing Course
Our Student Reviews and Ratings
Our Job Focused digital marketing Course in Thane along with practical training enables our students to learn search engine optimization, Google Ads, social media marketing, content marketing and emerging tools driven by AI. With these skills students are ready to work and thrive in the ever-booming digital marketing industry and easily find digital marketing jobs in Thane & Mumbai. Hear what our students have to say about our training.
Here’s what some of our alumni have to say about their experience at Freelancers Academy:
Students Reviews & Ratings
Student Life at Freelancers Academy
Our Thane course has earned accolades from graduates, who have seen substantial value and career growth stemming from their training at Freelancers Academy.
Frequently Asked Questions for Our Thane Course
The duration of digital marketing course in thane is a total of 4 months which also provided internship.
On completion of the course, students often receive a certificate of completion. Some courses may also prepare you to obtain globally recognized certifications like Google Ads certification, Facebook Blueprint, or HubSpot Content Marketing.
Anyone with an interest in digital marketing can enroll. It’s beneficial for students, marketing professionals, business owners, and entrepreneurs who wish to enhance their digital marketing skills.
Key modules generally include SEO (Search Engine Optimization), SEM (Search Engine Marketing), PPC (Pay-per-click), Social Media Marketing, Content Marketing, Email Marketing, Web Analytics, and more.
Yes, most courses incorporate real-world projects, case studies, and hands-on assignments to provide practical experience and help students apply theories in real-life scenarios.
Costs can vary significantly based on the course provider, duration, and course materials. Typically, they can range from a few thousand to several lakh rupees.
Yes, many institutions offer online digital marketing courses that provide flexibility for those who prefer learning from home or cannot attend traditional classroom sessions.
Absolutely, digital marketing skills are highly sought after. Completing this course can help you move up in your marketing career, switch job roles, or even start your own marketing agency.
Instructors often have significant experience in digital marketing and are sometimes leading professionals from the industry. They bring valuable insights and real-world knowledge to the classroom.
Registration procedures can vary. You can contact us, by phone, or by visiting the institute directly if you prefer to enroll in-person.
